Because forever was never the deal

You were born on a deadline.

Black. Minimal. Honest.

No clutter, no dopamine loops.

Just a stark number: 19,378 days left. 22 hours left of the day

Lena A. - "I wear this at brunch so the girls know I’m deep. Also because I forgot my actual watch. This one just hits harder."

Jake M. - “Looks good. Feels real. Hurts a little, in a good way.”

Monique F. - “Every guy at work asked me what this is. I told them ‘my expiration date.’ They haven’t bothered me since.

Easily Tap the screen to switch between modes days, months, years, age.

Kam D. - “No joke, I sold my Xbox. I’ve wasted enough seconds.”

Adam R. - “I walked up to three different girls last week. Got two numbers. Not because I’m confident… Because I looked down and realized I’m gonna die anyway."

Alex K. - "Wore it on a date. He asked what it does. I said ‘counts down to when I stop tolerating you.’ There was no second date."

Oliie M. - "What do i think? i mean... it's real, man.

Busy winning? You're still decaying.

You’re crushing goals. Stacking wins. Beating the algorithm, the market, the mirror. But underneath all that forward motion, something deeper keeps slipping — you. Your body is aging. Your cells are dying. Your time, no matter how optimized, is quietly burning out behind the scenes. You don’t outrun death. You just distract yourself from it. And while the world cheers for your grind, the clock doesn’t clap — it just counts. You can be the strongest, richest, smartest animal in the room... you’re still rotting. That’s the truth no one sells you — but this watch does.

That’s consciousness — the curse and the privilege.

You’re not just decaying. You’re aware of it.

  • Simple by Design

    This isn’t built in a lab — it’s assembled with basic parts and real-time trial and error. Hand-coded, no corporate polish. Just one goal: remind you time’s running out.

  • Battery is mehhh

    The battery won’t win awards. It dies, you charge it — that’s the deal. It’s not built to impress, it’s built to run just long enough to remind you that you won’t.

  • Code's Not Polished

    It’s not perfect — and it’s not pretending to be. It’s not Apple. It’s not Samsung. It’s lines of code written by hand that count down your time — and that’s enough.

This is What You’re Buying.